Future University In Egypt (FUE)
Future University is one of most promising private universities in Egypt. Through excellence in teaching, research and service, Future University strives to provide a comprehensive, high-quality education that prepares our graduates to be future leaders.
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Altagamoa Al Khames, Main centre of town, end of 90th Street
New Cairo
Egypt

The Department of Political Mass Media

The Department of Political Mass Media
Welcome to the undergraduate program of Political Mass Media! We are delighted that you are considering joining our undergraduate program offered within the Faculty of Economics & Political Science at Future University in Egypt, where we explore the captivating intersection of politics and media as well as its profound impact on society. In today's digital age, the role of mass media in political communication has become more critical than ever. Our program is specifically designed to equip students with a deep understanding of the theories, practices, and implications of political mass media, preparing them to navigate this complex landscape with insight and expertise. Throughout your studies, you will dive into the fascinating world of political campaigns, media strategies, and the ways in which media influences public opinion and shapes political discourse. Our curriculum encompasses a wide range of subjects, including media ethics, political journalism, digital media and democracy, media effects on public opinion, and the role of new media platforms in political mobilization.

Our distinguished faculty comprises leading scholars, researchers, and industry professionals who bring their expertise and real-world experiences to the classroom. They are committed to fostering critical thinking, analytical skills, and media literacy in our students, preparing them to be informed, responsible, and ethical contributors to the field. In addition to a rigorous academic curriculum, our program emphasizes practical learning experiences. You will have the opportunity to engage in internships, hands-on projects, and collaborative initiatives with media organizations, political campaigns, and government agencies. Over and above, you will have access to state-of-the-art media facilities, including our own Media Center Studio equipped with the latest technology ranging from lighting, sound, cameras, and more. These experiences will allow you to apply your knowledge in real-world settings, develop valuable skills, and build a professional network that will support your future career endeavors.Graduates of our program have pursued successful careers as political journalists, media consultants, public relations specialists, political analysts, and policy advocates. The comprehensive education and practical skills gained from our program will enable you to thrive in a variety of professional settings where politics and media intersect.At our university, we foster a vibrant community that encourages intellectual curiosity, diversity of thought, and inclusive dialogue. As a student in our program, you will have access to actively engage in various simulation models, such as the Model African Union (MAU), Model United Nations (MUN), and Model European Union (EU). These simulations allow you to immerse yourself in the world of diplomacy, negotiation, and public speaking, further enhancing your communication as well as leadership abilities.

We invite you to join us in unraveling the captivating world of Political Mass Media. Explore the power of media in shaping political narratives, influencing public opinion, and fostering democratic engagement. Unleash your potential, expand your horizons, and make a lasting impact on the world through the study of Political Mass Media. We look forward to welcoming you to our undergraduate program and embarking on this enlightening educational journey together.

Objectives

By the end of the program graduates should be able to
  • Use scientific approach to describe and analyze media and politics phenomena and problems related to the media coverage of political events.
  • Acquire media and political knowledge from various primary and secondary sources related to media and politics.
  • Describe the power relation binding media and politics, the media impact on politics and policies and vice versa.
  • Use mass and political communication skills to positively serve society and the surrounding environment.
  • Understand the nature of media coverage and the importance of political participation and proper media representation of citizens in a democratic state to be an active and motivating member of society.
  • Possess the skills of leadership, teamwork, decision making and realizing his rights and duties.
  • Aware of the political, social, and economic challenges of the media representing local, regional, and international political issues.
  • Apply the basic principles of communication in media organizations and skillfully excel in communication arts.
  • Apply the professional ethical principles in seeking the truth, and accurately and honestly apply the principles of plurality.
  • Examine the impact of freedom of information on ethical, social, and national security issues.
  • Understand the principles and factors related to information dissemination and constructing mental media images for various issues related to media and politics.
  • Use the most advanced information and communication technology in various media fields.
  • Examine the relationship between the media, social, economic, and political events and analyze the role of the media as a socio-political institution.
  • Identify existing systems of public and cultural diplomacy and how new media redefines public diplomacy and challenges the governmental roles.
  • Explore media conditions in politically stable and unstable Arab countries and analyze the media transformation process in post- revolution Arab countries.
  • Innovate and create in different media and political fields.

Program Educational Outcomes

1. Knowledge and Understanding

By the end of the program graduates should be able to
  • Explain the basic concepts and functions of mass communication and political science, the importance of each and its relationship to social sciences.
  • Identify the history and developments of mass media, research methods, the communication models and their effect on the media principles and theories.
  • Outline the communication processes and models and the effects of mass media on audiences.
  • Identify key concepts in media law and ethics such as prior restraint, defamation, copyright, obscenity, indecency, and journalistic privilege.
  • Discuss forces that shape opinion formation and attitudes negatively or positively.
  • Describe the evolving role of the journalist and identify the development in news story formats.
  • Explain the effects of freedom of information on the government, national security, and the public.
  • Identify the components of media industry locally, technically, and managerially, media work environment economically, internationally, and regionally and the process of conducting public opinion polls.
  • Discuss the impact of new media on public opinion research and its effects on the Arab Israeli conflict, policy making, public diplomacy, the media culture, and the economic and social effects of the changing media context.

2. Intellectual Skills

By the end of the program graduates should be able to
  • Evaluate existing media conditions, forms and messages and apply latest research techniques for rating the effect of print media and communication on readers, through selecting a timely topic with a sound sample.
  • Assess the impact of new media on the print media industry and compare the development of print media systems in different countries.
  • Compare the harms and benefits against states in applying freedom of information and assess the constraints that should be placed on filtering the access to information and their relation to National Security.
  • Judge the advantages and disadvantages of classified information leaks on people and governments and estimate the need for freedom of information in the Arab Countries.
  • Compare local, regional, and global media laws and ethical standards and analyze the effects of media law on social responsibility.
  • Inspect the nature of media and its role in democracy and evaluate how political campaigns affect public opinion.
  • Analyze the relationship between media-ownership, public opinion and policy making.
  • Inspect the role of media in democratic countries and in the transformation of the Arab political culture by spotting the biases in news coverage, the effect of news stories on the public, and the difference between primary, secondary, and governmental sources relevant to a news story.

3. Professional and Practical Skills

By the end of the program graduates should be able to
  • Predict the effect of social, cultural, political, economic, and ethical factors on print media development.
  • Analyze the role of mass communication in society and illustrate the effect of global print media on the public and decision making.
  • Demonstrate how filtering access affects the democratic process.
  • Write correctly and clearly using various media formats for print and broadcast suitable for the target audience.
  • Conduct social science research in the field of mass communication and justify decisions about the methodology, including sampling and measurement instruments.
  • Employ policy making models to develop existing media forms and demonstrate how policies affect the democracy building process.
  • Gather data and statistics, be able to analyze them and interpret what they mean, refer to or reflect political, media, social and economic indicators.
  • Propose solutions and strategies for the challenges facing public diplomacy in different contexts and illustrate the effects that new media has on the Arab World revolutions.
  • Compare the effects of traditional media and new media on public opinion formation.

4. General and Transferable Skills

By the end of the program graduates should be able to
  • Gain experience with information technology and relate it to analyzing political mass media issues.
  • Use multimedia and communication tools in searching, analysis and presentation.
  • Communicate with specialized media people in various fields.
  • Work under pressure and as part of a team.
  • Exchange and update information related to various issues connected to political mass media.
  • Acquire time management and communication skills.
  • Improve self-learning skills and develop their personal skills.
  • Use one of the main foreign languages proficiently.

FEPS Center for Media and Creativity

FEPS Center for Media and Creativity (FCMC) at Future University in Egypt offers students in the Political Mass Media Program a distinctive opportunity to elevate both their theoretical understanding and practical skills. Our state-of-the-art Media Center boasts cutting-edge technology, featuring advanced lighting systems, professional sound equipment, high-quality cameras, and more. This Center also provides an immersive learning environment, enabling students to excel in media and political communication careers.
In FCMC, students gain hands-on experience with top-tier equipment and industry-standard software, mastering every stage of podcast production—from concept development and scriptwriting to recording and post-production. Beyond podcasting, our Center hosts interactive workshops on crucial aspects of media production. These workshops cover audio engineering, video editing, storytelling, interviewing techniques, and podcast distribution strategies, empowering students with essential knowledge and skills.

Vision

To be a premier center in media production, preparing a generation of educated media professionals capable of creating digital content and adapting to evolving trends in the media landscape.

Mission

  • Enhance media education and training in the college, equipping students with the knowledge and skills essential for success in media production.
  • Support scientific research and innovation in the media field, fostering knowledge and media awareness within society.
  • Strengthen collaboration with local and international media and academic institutions, fostering a network for continuous growth and excellence.

On-Campus Internship Opportunities

In addition to the Media Center Studio, students in the Political Mass Media Program can also fulfill their internship requirements on campus. Future University in Egypt offers a range of engaging and immersive internship opportunities, providing students with valuable real-world experiences. One such opportunity is participation in Model United Nations (MUN) simulations and other model simulators. These simulations allow students to immerse themselves in the world of diplomacy, international relations, and public speaking. By taking part in these simulated models, students develop their critical thinking abilities, hone their negotiation skills, and gain a deeper understanding of political dynamics and policy analysis. Additionally, students may have the chance to engage in internships with media organizations or political institutions located on or affiliated with the campus. These internships provide invaluable hands-on experience in media production, content creation, and political communication. Students have the opportunity to work alongside professionals in the field, gaining insights into the industry and building their professional networks.
By embracing these exceptional opportunities within the FUE Media Center Studio and on-campus internships, students in the Political Mass Media Program at Future University in Egypt can cultivate their talents, refine their skills, and develop a competitive edge in the realm of political communication. We encourage students to fully immerse themselves in these experiences, as they provide the foundation for success in the dynamic and ever-evolving fields of media and politics.Our students can be eligible for exchange programs as per FUE partnership with University of Cincinnati where they can have international academic experience for one semester and enjoy a unique learning experience within a global context.

The Department of Political Mass Media

The Department of Political Mass Media

Media fundamental role in shaping perspectives and public opinion necessarily determines the presence or absence of multifaceted stability in any given country Hence a major responsibility falls on the shoulders of the journalist writing down the news or the reporter framing the incident Welcome to the undergraduate program of Political Mass Media We are delighted that you are considering joining our undergraduate program offered within the Faculty of Economics Political Science at Future University in Egypt where we explore the captivating intersection of politics and media as well as its profound impact on society In todays digital age the role of mass media in political communication has become more critical than ever Our program is specifically designed to equip students with a deep understanding of the theories practices and implications of political mass media preparing them to navigate this complex landscape with insight and expertise Throughout your studies you will dive into the fascinating world of political campaigns media strategies and the ways in which media influences public opinion and shapes political discourse Our curriculum encompasses a wide range of subjects including media ethics political journalism digital media and democracy media effects on public opinion and the role of new media platforms in political mobilizationOur distinguished faculty comprises leading scholars researchers and industry professionals who bring their expertise and realworld experiences to the classroom They are committed to fostering critical thinking analytical skills and media literacy in our students preparing them to be informed responsible and ethical contributors to the field In addition to a rigorous academic curriculum our program emphasizes practical learning experiences You will have the opportunity to engage in internships handson projects and collaborative initiatives with media organizations political campaigns and government agencies Over and above you will have access to stateoftheart media facilities including our own Media Center Studio equipped with the latest technology ranging from lighting sound cameras and more These experiences will allow you to apply your knowledge in realworld settings develop valuable skills and build a professional network that will support your future career endeavorsGraduates of our program have pursued successful careers as political journalists media consultants public relations specialists political analysts and policy advocates The comprehensive education and practical skills gained from our program will enable you to thrive in a variety of professional settings where politics and media intersectAt our university we foster a vibrant community that encourages intellectual curiosity diversity of thought and inclusive dialogue As a student in our program you will have access to actively engage in various simulation models such as the Model African Union MAU Model United Nations MUN and Model European Union EU These simulations allow you to immerse yourself in the world of diplomacy negotiation and public speaking further enhancing your communication as well as leadership abilities We invite you to join us in unraveling the captivating world of Political Mass Media Explore the power of media in shaping political narratives influencing public opinion and fostering democratic engagement Unleash your potential expand your horizons and make a lasting impact on the world through the study of Political Mass Media We look forward to welcoming you to our undergraduate program and embarking on this enlightening educational journey togetherObjectivesBy the end of the program graduates should be able toUse scientific approach to describe and analyze media and politics phenomena and problems related to the media coverage of political eventsAcquire media and political knowledge from various primary and secondary sources related to media and politicsDescribe the power relation binding media and politics the media impact on politics and policies and vice versaUse mass and political communication skills to positively serve society and the surrounding environmentUnderstand the nature of media coverage and the importance of political participation and proper media representation of citizens in a democratic state to be an active and motivating member of societyPossess the skills of leadership teamwork decision making and realizing his rights and dutiesAware of the political social and economic challenges of the media representing local regional and international political issuesApply the basic principles of communication in media organizations and skillfully excel in communication artsApply the professional ethical principles in seeking the truth and accurately and honestly apply the principles of pluralityExamine the impact of freedom of information on ethical social and national security issuesUnderstand the principles and factors related to information dissemination and constructing mental media images for various issues related to media and politicsUse the most advanced information and communication technology in various media fieldsExamine the relationship between the media social economic and political events and analyze the role of the media as a sociopolitical institutionIdentify existing systems of public and cultural diplomacy and how new media redefines public diplomacy and challenges the governmental rolesExplore media conditions in politically stable and unstable Arab countries and analyze the media transformation process in post revolution Arab countriesInnovate and create in different media and political fieldsProgram Educational Outcomes Knowledge and UnderstandingBy the end of the program graduates should be able toExplain the basic concepts and functions of mass communication and political science the importance of each and its relationship to social sciencesIdentify the history and developments of mass media research methods the communication models and their effect on the media principles and theoriesOutline the communication processes and models and the effects of mass media on audiencesIdentify key concepts in media law and ethics such as prior restraint defamation copyright obscenity indecency and journalistic privilegeDiscuss forces that shape opinion formation and attitudes negatively or positivelyDescribe the evolving role of the journalist and identify the development in news story formatsExplain the effects of freedom of information on the government national security and the publicIdentify the components of media industry locally technically and managerially media work environment economically internationally and regionally and the process of conducting public opinion pollsDiscuss the impact of new media on public opinion research and its effects on the Arab Israeli conflict policy making public diplomacy the media culture and the economic and social effects of the changing media context Intellectual SkillsBy the end of the program graduates should be able toEvaluate existing media conditions forms and messages and apply latest research techniques for rating the effect of print media and communication on readers through selecting a timely topic with a sound sampleAssess the impact of new media on the print media industry and compare the development of print media systems in different countriesCompare the harms and benefits against states in applying freedom of information and assess the constraints that should be placed on filtering the access to information and their relation to National SecurityJudge the advantages and disadvantages of classified information leaks on people and governments and estimate the need for freedom of information in the Arab CountriesCompare local regional and global media laws and ethical standards and analyze the effects of media law on social responsibilityInspect the nature of media and its role in democracy and evaluate how political campaigns affect public opinionAnalyze the relationship between mediaownership public opinion and policy makingInspect the role of media in democratic countries and in the transformation of the Arab political culture by spotting the biases in news coverage the effect of news stories on the public and the difference between primary secondary and governmental sources relevant to a news story Professional and Practical SkillsBy the end of the program graduates should be able toPredict the effect of social cultural political economic and ethical factors on print media developmentAnalyze the role of mass communication in society and illustrate the effect of global print media on the public and decision makingDemonstrate how filtering access affects the democratic processWrite correctly and clearly using various media formats for print and broadcast suitable for the target audienceConduct social science research in the field of mass communication and justify decisions about the methodology including sampling and measurement instrumentsEmploy policy making models to develop existing media forms and demonstrate how policies affect the democracy building processGather data and statistics be able to analyze them and interpret what they mean refer to or reflect political media social and economic indicatorsPropose solutions and strategies for the challenges facing public diplomacy in different contexts and illustrate the effects that new media has on the Arab World revolutionsCompare the effects of traditional media and new media on public opinion formation General and Transferable SkillsBy the end of the program graduates should be able toGain experience with information technology and relate it to analyzing political mass media issuesUse multimedia and communication tools in searching analysis and presentationCommunicate with specialized media people in various fieldsWork under pressure and as part of a teamExchange and update information related to various issues connected to political mass mediaAcquire time management and communication skillsImprove selflearning skills and develop their personal skillsUse one of the main foreign languages proficientlyFEPS Center for Media and CreativityFEPS Center for Media and Creativity FCMC at Future University in Egypt offers students in the Political Mass Media Program a distinctive opportunity to elevate both their theoretical understanding and practical skills Our stateoftheart Media Center boasts cuttingedge technology featuring advanced lighting systems professional sound equipment highquality cameras and more This Center also provides an immersive learning environment enabling students to excel in media and political communication careersIn FCMC students gain handson experience with toptier equipment and industrystandard software mastering every stage of podcast productionfrom concept development and scriptwriting to recording and postproduction Beyond podcasting our Center hosts interactive workshops on crucial aspects of media production These workshops cover audio engineering video editing storytelling interviewing techniques and podcast distribution strategies empowering students with essential knowledge and skillsVisionTo be a premier center in media production preparing a generation of educated media professionals capable of creating digital content and adapting to evolving trends in the media landscapeMissionEnhance media education and training in the college equipping students with the knowledge and skills essential for success in media productionSupport scientific research and innovation in the media field fostering knowledge and media awareness within societyStrengthen collaboration with local and international media and academic institutions fostering a network for continuous growth and excellenceOnCampus Internship OpportunitiesIn addition to the Media Center Studio students in the Political Mass Media Program can also fulfill their internship requirements on campus Future University in Egypt offers a range of engaging and immersive internship opportunities providing students with valuable realworld experiencesOne such opportunity is participation in Model United Nations MUN simulations and other model simulators These simulations allow students to immerse themselves in the world of diplomacy international relations and public speaking By taking part in these simulated models students develop their critical thinking abilities hone their negotiation skills and gain a deeper understanding of political dynamics and policy analysisAdditionally students may have the chance to engage in internships with media organizations or political institutions located on or affiliated with the campus These internships provide invaluable handson experience in media production content creation and political communication Students have the opportunity to work alongside professionals in the field gaining insights into the industry and building their professional networksBy embracing these exceptional opportunities within the FUE Media Center Studio and oncampus internships students in the Political Mass Media Program at Future University in Egypt can cultivate their talents refine their skills and develop a competitive edge in the realm of political communication We encourage students to fully immerse themselves in these experiences as they provide the foundation for success in the dynamic and everevolving fields of media and politicsOur students can be eligible for exchange programs as per FUE partnership with University of Cincinnati where they can have international academic experience for one semester and enjoy a unique learning experience within a global context FUE

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